Our story

We've been around hemp. Now we're making it a little more social.

Ease Up comes from years of experience in the Texas hemp industry—from cultivation and manufacturing to retail, advocacy, and everything in between.

Something you'd actually bring with you.

But when it came to making our own drink, we wanted something that didn't feel like another cannabis product.

We wanted something you'd actually bring with you. To the cookout. To a concert. To dinner with friends. Or home after one of those days when you're ready to shut the laptop, put the phone down, and call it a day.

So we made Ease Up.

A THC seltzer with our signature 10•10•10 blend—10mg THC, 10mg CBD, and 10mg CBG—with zero sugar, zero calories, and zero alcohol. Made with premium hemp extract, real flavor, and terpenes that hit just right.

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Made in Texas
by veterans.

We believe in putting in the work, taking care of your people, and making time for the good stuff.
Because life gives us plenty to take seriously. Your drink doesn't have to be one of them.

Good drinks. Good people.
Good times.

Feel good. Ease Up.

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